A LISTENING EXPERIENCE WITH

GE AEROSPACE

GE Aerospace logo on black background
Four people seated in a dark room with blue and yellow lighting, with a projection on the wall reading 'Our business is making the world's best jet engines.'

CASE STUDY

How do we build a better GE Aerospace as the company goes into a new era?

THE MOMENT

December 2022: ELT leaders of the G.E. Aerospace core working team gathered both in-person and virtually for a working session on their strategic framework. Prior to the workshop, SYPartners (SYP) and I conducted in-person site visits to 3 US-based manufacturing facilities to interview employees and hold listening sessions. From the data collected, SYPartners and myself team then turned the quotes into an immersive experience with audio and visuals.

To create the immersive experience, we hired voice-over actors to record pre-selected quotes and compiled these voices into a binaural listening experience. This 12-speaker installation was surrounded by motion graphics of the quotes that displayed as they were spoken into the space. I worked with sound-master Peter Fedak to create the installation, sound (including factory-like white noises), and the motion graphics for the projectors.

Below are also other graphic contributions to the project including portraits of the ELT members as a gift to commemorate the long journey through these sessions together.

On the ground listening tour in Ohio:
from the factory floor to HQ.

Accomodating a last-minute remote executive meetings

with a quick team and advanced tools

People sitting in a dark room with a projection on the wall that says, 'Our business is making the world's best jet engines.'
A woman seated on a couch giving a presentation to a small audience in a room with a projector and television screens.
A small group of people seated in a circle in a dimly lit room with blue and purple lighting, possibly attending a seminar or workshop, with a woman sitting on a black ottoman at the front.

Adding a Human Touch

through ELT Illustration Portraits

Line drawing of a woman with long hair, smiling slightly, looking straight ahead, wearing a dark shirt
Line drawing of a woman with long hair and a smiling face, wearing a dark-colored top.
Black and white sketch of a woman with wavy hair, smiling, wearing a necklace and a dark top.
Line drawing of a smiling man with glasses, short hair, and a goatee, wearing a suit and tie.
Line drawing of a woman with shoulder-length hair wearing glasses, smiling with an open mouth, showing her teeth, with a hint of shading on her shoulders.
Line drawing of a smiling woman with short hair, earrings, and a V-neck top.
Line drawing of a smiling man with short hair, wearing a suit and tie.
Line drawing of a woman with long hair and a broad smile, wearing a jacket with a dark collar.
Black and white sketch of a smiling woman with shoulder-length hair.
Line drawing of a smiling woman with shoulder-length hair, wearing a jacket.
Black and white digital drawing of a smiling woman with earrings, shoulder-length hair, and a dark shirt.
Illustration of a smiling woman's face with long wavy hair, detailed eyes, and partially colored clothing.